Marketing

Mastering the Horse

The most profound art often arises from the collision of catastrophe and creativity. It is a startling truth that the

Jai Alai IPA x Raise the Stage: 3rd & Lindsley

In the vibrant ecosystem of North American music, the venues that host the show are the unsung heroes. They are

Listeners direct Spotify’s music algorithm

Spotify is giving listeners a major upgrade in control, introducing Taste Profile (Beta) to Premium subscribers in the US and

TuneCore matches artist nature donations through 2026

Turning Streams into Sustainability: How Music Distribution is Powering Environmental Action The world of music distribution is evolving, moving beyond

Remembering Morris Ballen

The music world has lost a foundational figure today. Morris Ballen, the longtime owner and CEO of Disc Makers, passed

6 Tour Announcements That Stopped Our Scroll

The live music world is constantly churning out new trends, and this week’s spotlight reveals that artists are not just

Independent Grammy FYC Campaign Visuals and Steps

When the buzzword “Grammy campaign” rolls across the airwaves, most people picture flashy billboards and high-priced publicists. But for independent

Visa chaos for Aussie festivals

Australia is gearing up for another summer festival season, but beneath the excitement of music and events, a shift in

Indie artists chart on Billboard with less than 1K sales

How Indie Artists Are Cracking the Billboard Charts Without a Major Label The allure of a Billboard chart position remains

Live Music Transforms But Drinks Are Still Spiked

When you’re at a major concert, the expectation is pure escapism. You’re there for the music, the atmosphere, and the

One real video among 1632 LLM flagged videos

The Provenance Problem: How We Found the Secret of Music Video Copyright Navigating the murky waters of music video copyright

Tyla’s fans preview her show before it starts

Before the lights shine and the crowds arrive, the performance is already happening. This is the new reality for global

Belle and Sebastian Fix a Canceled Gig

When a massive tour date is suddenly called off, disappointment is the default setting. For the popular group Belle and

Spotify’s Impossible Hold

Last week, the music world offered two strikingly different narratives unfolding on the same digital stage. On one side, a

Get Ready for the Next Revolution After 30 Years

When the digital age dawned, the independent music community faced a massive, invisible wall: Market Access. This was the core

Massive Attack and Dublin Club show politically charged kit

Massive Attack and Dublin Club Weave Politics and Purpose into a Legendary Jersey When art meets activism, the resulting collaboration

MUTEK elevates live electronic music performance photos

What exactly does it mean to be “live” in the world of electronic music? For many, the answer lies in

Boost Fan Engagement with New Instagram Updates

Instagram is constantly evolving, but the platform just dropped a game-changing update designed to revolutionize how artists and venues engage

Ticketing Fees Up What Do Festivals Get in Return

The world of live events—festivals, concerts, and major gatherings—is a massive global market, estimated at $1.5 trillion. Yet, the actual

Official Charts unlocks data vault with new PRO platform

The music industry is a whirlwind of streaming, algorithms, and endless marketing decisions. To navigate this complex landscape, artists, labels,

Fire Up Orbital Winamp is back

Somewhere, a quiet folder of badly labeled MP3s felt a tremor. The desktop music player that helped define the early

Tide Rises Lifts All Boats

The music industry is currently standing at a fascinating, volatile crossroads, a space defined by the collision of creative artistry

Unit1 Makes Avatar Concerts Easier to Produce

The phrase “Avatar concert” sounds like something out of a science fiction movie, suggesting holograms or AI-generated performers. But what

MX LONELY as a Pro Exorcist on Stage

The sound of MX LONELY is a raw, infectious force, blending the intensity of heavygaze with lyrics that manage to