SPIN and Wild Honey Pie join forces for fans

SPIN magazine has just teamed up with The Wild Honey Pie, blending the power of music journalism with a unique approach to live experiences. This isn’t just a media partnership; it’s a collision of two entities that share a deep-seated belief: music thrives when it creates genuine human connection.

When these two worlds met, it quickly became clear that the synergy was more than just a commercial transaction. The initial encounter felt less like a business proposition and more like a shared musical journey.

The Wild Honey Pie, founded by Eric Weiner in 2009, has built a reputation by moving beyond the traditional concert model. They focus on cultivating communities, offering experiences that put artists and fans into the same room—whether through intimate Pizza Parties, gourmet Dinner Parties, or immersive summer camps. Their model is built on the idea that music is only one thread in the tapestry of the experience.

This philosophy caught the attention of SPIN, a publication with a four-decade history of chronicling the relationship between music and culture. They recognized that true access to an artist and their creative process requires authenticity.

The turning point came during an event in Chicago where members of the SPIN team attended a Wild Honey Pie Pizza Party featuring STRFKR. What started as an acoustic performance quickly transformed into a rich communal gathering—part concert, part dinner, part community event.

For Alex Zefron, SPIN’s Senior Partnerships Manager, that night provided the crucial insight. “Meeting Eric Weiner in Chicago was when everything clicked for me,” he recalls. “It wasn’t just an acoustic show; it was a thoughtfully curated experience with incredible food, free swag, signed posters, and a genuine sense of community. That authenticity carried through the entire event.”

The Wild Honey Pie’s success lies in this focus on building genuine community around artists through intentionally different events. They have collaborated with a wide range of talent, including Bartees Strange, Passion Pit, Bishop Briggs, and Queens of the Stone Age, proving their ability to create unforgettable, authentic moments.

By pairing their mission with the deep understanding of culture offered by SPIN, the collaboration creates a powerful force. SPIN gains access to a style of live music and a community that prioritizes real experiences, while The Wild Honey Pie receives a larger storytelling platform for experiences already designed to be shared.

In this new arrangement, SPIN isn’t just lending its name; it is becoming woven into the experience itself, offering editorial coverage, photography, and social storytelling of The Wild Honey Pie’s signature programming.

Ultimately, both organizations are chasing the same goal: making people feel closer to music. They are working to remind audiences why they fell in love with music in the first place—through the artists, the experiences, and the stories that bind us together.