Rosé is a rock star in the ‘New Trick’ music video watch
Rosé, the global sensation behind BLACKPINK, isn’t just dropping a new single; she’s delivering a sonic revolution, proving that the future of pop music is being written with cutting-edge technology and raw, unapologetic energy.
Her latest release, “New Trick,” is more than just a catchy track—it’s a vibrant statement that throws the boundaries between pop and rock wide open. This new single comes bundled with a music video that is a true technological marvel, filmed entirely on Apple’s newly unveiled iPhone 18 Pro, lending the visual experience a unique, high-definition edge.
The creative vision behind the video was helmed by director Dave Meyers, known for his work with massive names like Taylor Swift and Kendrick Lamar. This collaboration ensures that “New Trick” is not merely a song, but an immersive visual experience blending pop sensibility with a distinctly gritty, energetic aesthetic.
Musically, Rosé dives headfirst into the pop-punk arena. The track is infused with an emotional honesty that resonates deeply, featuring lyrics like, “Maybe I’m emotional, I lay my dreams out on the table, love is unconditional, it disappears just like a rainbow.” The energy is palpable; Rosé channels her rock star spirit through dynamic performance, kicking car doors and engaging in high-energy activities, capturing the essence of a carefree California dream.
This shift in sound perfectly captures the evolving identity of the artist. While known for her powerful K-pop presence, Rosé is confidently exploring a broader musical landscape, finding the fine line between her current self and the artist she is evolving into. She is actively seeking a sound that truly expresses her journey.
Rosé has already established herself as a formidable solo force, highlighted by her top 10 hit “APT.,” which soared to No. 3 on the Billboard Hot 100. Her debut album, Rosie, further cemented her presence, debuting at No. 3 on the Billboard charts.
Born in New Zealand and raised in Melbourne, Rosé boasts an impressive global reach, with a social media audience exceeding 156 million followers. Her story is a testament to global visibility, blending chart-topping success with authentic personal growth. With new music on the horizon, the journey for Rosé is set to continue, promising an exciting new era of sound.