Beabadoobee, Jorja Smith & Nemzzz headline Spotify Hometown Series
Three musical forces are about to take a trip back home, connecting their passion for music with the places that shaped them. A new, intimate live performance series dubbed Hometown is launching with Spotify, bringing the sounds of Jorja Smith, Beabadoobee, and Nemzzz to their respective musical origins.
This unique trio of performances is set to explore the personal landscapes of these artists, turning their favorite cities into stages for an exclusive experience. The run will kick off with Jorja Smith performing in her home base of Walsall, near Birmingham, on September 6. Nemzzz will follow suit in Manchester on September 12, and Beabadoobee will close the series out in London on September 17.
Each event offers fans an opportunity to witness these artists in the very communities that inspire their creativity. The series is designed not just as a concert, but as a celebration of local identity, inviting top listeners to join the experience. Furthermore, the performances will be released as exclusive concert films, ensuring the magic of these intimate encounters lasts long after the live dates are over.
For the artists involved, the connection to their hometowns is deeply personal. Jorja Smith notes that Walsall is where her musical journey truly began, describing it as the place where her love for music and her sense of community continue to fuel her creativity.
Nemzzz echoes this sentiment, celebrating his roots by performing in Manchester, a city that holds immense meaning for him. He emphasizes the pride of celebrating where he is from, stating that doing this experience with Spotify feels like a natural extension of representing his background.
Beabadoobee shares a similar sentiment regarding London, calling it the place where she found her people and made music. Beyond the performance, she highlights the community focus of the series, noting that she is excited to support local initiatives by partnering with the specialist social care charity, The Avenues, in west London, to support young people.
The project is part of a larger commitment by Spotify to support homegrown talent through live initiatives. This focus on community and artist development mirrors the platform’s philosophy, which centers on helping artists thrive. As a testament to this approach, Spotify’s managing director noted that the platform commits to fostering artists like Skye Newman, emphasizing that the goal is for the artist to win.
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